If you’re a female “geek” and loved the old G4’s comic book and video game coverage, you are out of luck: G4 is no longer considering you a viable demographic. Instead, the “new” G4, rebranded as “The Esquire Network,” will cater to what NBCUniversal General Manager Adam Stotsky refers to as a “vastly under-served audience in cable TV – today’s modern man.” Yes, that is actually what he said. But my gamer/geek females out there, please don’t feel like you are being completely “left out” of the new “G4” — you are still there as a “topic,” as in “food, fashion, women, humor, travel, danger, competition and entertainment.” You’re right after “fashion” but before “danger,” which I think is pretty damn good. Read on!

If you’re a female “geek” and loved the old G4’s comic book and video game coverage, you are out of luck: G4 is no longer considering you a viable demographic.

Instead, the “new” G4, rebranded as “The Esquire Network,” will cater to what NBCUniversal General Manager Adam Stotsky refers to as a “vastly under-served audience in cable TV – today’s modern man.”

Yes, that is actually what he said.

But my gamer/geek females out there, please don’t feel like you are being completely “left out” of the new “G4” — you are still there as a “topic,” as in “food, fashion, women, humor, travel, danger, competition and entertainment.” You’re right after “fashion” but before “danger,” which I think is pretty damn good.


Read on!

Posted 4 months ago
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Tagged: mtv, mtv geek, g4, esquire network, geek, girls, .